世界のプレミアムヘアケア製品市場規模は2028年までに311億7,000万米ドルに達すると予測されており、予測期間中のCAGRは6.6％になると見込まれています。全般的なパーソナルケア業界は、最終製品に使用される原材料を化学・製薬業界に大きく依存しています。そのため、これらの分野における価格変動は、市場全体に影響を及ぼします。消費者は、プレミアムヘアケア、スキンケア、その他の美容製品をオンラインチャネルで購入することを好みます。インターネットの普及率が高まり、いくつかの技術的進歩もあって、消費者がオンラインショップでプレミアムヘアケア製品を購入するケースが増えています。また、ウェブサイトへの訪問率を高める技術は、新製品の販売可能性に重要な役割を果たしています。
チャットボットやタッチスクリーンなどの機能は、店舗だけでなくオンラインでも利用されており、顧客体験の向上やカスタマイズされた商品の提案などに活用されています。このような技術は、ブランドがターゲット層に到達するのに役立ちます。基本的なヘアケア製品の効果に対する懸念が、消費者のプレミアム製品への需要を高めています。また、プレミアムヘアケア製品を購入するチャネルにも大きな変化がありました。COVID-19危機以前は、美容・パーソナルケア製品の購入において、店頭での購入が平均で85％以上を占めていました。ロックダウンはこの側面に深刻な影響を及ぼし、美容業界市場の30％以上が閉鎖されました。 さらに、ほとんどの国で、これらの店舗の大部分は永久にロックダウンされており、新規出店は2021年の半ばまたは終わりまで延期されています。
目次
Table of Contents
Chapter 1. Methodology and Scope
1.1. Market Segmentation & Scope
1.2. Market Definition
1.3. Information Procurement
1.3.1. Purchased Database
1.3.2. GVR's Internal Database
1.3.3. Secondary Sources & Third-Party Perspectives
1.3.4. Primary Research
1.4. Information Analysis
1.4.1. Data Analysis Models
1.5. Market Formulation & Data Visualization
1.6. Data Validation & Publishing
Chapter 2. Executive Summary
2.1. Market Outlook
2.2. Product Outlook
2.3. Demography Outlook
2.4. Distribution Channel Outlook
Chapter 3. Premium Hair Care Market Variables, Trends & Scope
3.1. Market Introduction
3.2. Penetration & Growth Prospect Mapping
3.3. Industry Value Chain Analysis
3.3.1. Raw Material Trend
3.3.2. Manufacturing & Technology Trends
3.3.3. Sales Channel Analysis
3.4. Regulatory Framework
3.5. Market Dynamics
3.5.1. Market Driver Analysis
3.5.2. Market Restraint Analysis
3.5.3. Industry Challenges
3.5.4. Industry Opportunities
3.6. Business Environment Analysis
3.6.1. Industry Analysis - Porter's
3.6.1.1. Supplier Power
3.6.1.2. Buyer Power
3.6.1.3. Substitution Threat
3.6.1.4. Threat from New Entrant
3.6.1.5. Competitive Rivalry
3.7. Road map of Premium Hair Care Market
3.8. Market Entry Strategies
3.9. Impact of COVID-19 on the Premium Hair Care Market
Chapter 4. Consumer Behavior Analysis
4.1. Consumer Trends and Preferences
4.2. Factors Affecting Buying Decision
4.3. Consumer Product Adoption
4.4. Observations & Recommendations
Chapter 5. Premium Hair Care Market: Product Estimates & Trend Analysis
5.1. Ingredient Movement Analysis & Market Share, 2020 & 2028
5.2. Shampoo
5.2.1. Market estimates and forecast, 2016 - 2028 (USD Million)
5.3. Dry Shampoo
5.3.1. Market estimates and forecast, 2016 - 2028 (USD Million)
5.4. Hair Color
5.4.1. Market estimates and forecast, 2016 - 2028 (USD Million)
5.5. Conditioner
5.5.1. Market estimates and forecast, 2016 - 2028 (USD Million)
5.6. Hair Styling Products
5.6.1. Market estimates and forecast, 2016 - 2028 (USD Million)
5.7. Hair Oil
5.7.1. Market estimates and forecast, 2016 - 2028 (USD Million)
5.8. Others
5.8.1. Market estimates and forecast, 2016 - 2028 (USD Million)
Chapter 6. Premium Hair Care Market: Demography Estimates & Trend Analysis
6.1. Demography Movement Analysis & Market Share, 2020 & 2028
6.2. Men
6.2.1. Market estimates and forecast, 2016 - 2028 (USD Million)
6.3. Women
6.3.1. Market estimates and forecast, 2016 - 2028 (USD Million)
6.4. Children
6.4.1. Market estimates and forecast, 2016 - 2028 (USD Million)
Chapter 7. Premium Hair Care Market: Distribution Channel Estimates & Trend Analysis
7.1. Distribution Channel Movement Analysis & Market Share, 2020 & 2028
7.2. Supermarkets & Hypermarkets
7.2.1. Market estimates and forecast, 2016 - 2028 (USD Million)
7.3. Departmental Stores
7.3.1. Market estimates and forecast, 2016 - 2028 (USD Million)
7.4. Specialty Stores
7.4.1. Market estimates and forecast, 2016 - 2028 (USD Million)
7.5. Pharmacy and Drug Stores
7.5.1. Market estimates and forecast, 2016 - 2028 (USD Million)
7.6. Online
7.6.1. Market estimates and forecast, 2016 - 2028 (USD Million)
7.7. Others
7.7.1. Market estimates and forecast, 2016 - 2028 (USD Million)
Chapter 8. Premium Hair Care Market: Country Estimates & Trend Analysis
8.1. Region Movement Analysis & Market Share, 2020 & 2028
8.2. North America
8.2.1. Market estimates and forecast, 2016 - 2028 (USD Million)
8.2.1.1. Market estimates and forecast, by product, 2016 - 2028 (USD Million)
8.2.1.2. Market estimates and forecast, by demography, 2016 - 2028 (USD Million)
8.2.1.3. Market estimates and forecast, by distribution channel, 2016 - 2028 (USD Million)
8.2.2. The U.S.
8.2.2.1. Market estimates and forecast, 2016 - 2028 (USD Million)
8.2.2.2. Market estimates and forecast, by product, 2016 - 2028 (USD Million)
8.2.2.3. Market estimates and forecast, by demography, 2016 - 2028 (USD Million)
8.2.2.4. Market estimates and forecast, by distribution channel, 2016 - 2028 (USD Million)
8.3. Europe
8.3.1. Market estimates and forecast, 2016 - 2028 (USD Million)
8.3.1.1. Market estimates and forecast, by product, 2016 - 2028 (USD Million)
8.3.1.2. Market estimates and forecast, by demography, 2016 - 2028 (USD Million)
8.3.1.3. Market estimates and forecast, by distribution channel, 2016 - 2028 (USD Million)
8.3.2. The U.K.
8.3.2.1. Market estimates and forecast, 2016 - 2028 (USD Million)
8.3.2.2. Market estimates and forecast, by product, 2016 - 2028 (USD Million)
8.3.2.3. Market estimates and forecast, by demography, 2016 - 2028 (USD Million)
8.3.2.4. Market estimates and forecast, by distribution channel, 2016 - 2028 (USD Million)
8.3.3. Germany
8.3.3.1. Market estimates and forecast, 2016 - 2028 (USD Million)
8.3.3.2. Market estimates and forecast, by product, 2016 - 2028 (USD Million)
8.3.3.3. Market estimates and forecast, by demography, 2016 - 2028 (USD Million)
8.3.3.4. Market estimates and forecast, by distribution channel, 2016 - 2028 (USD Million)
8.3.4. France
8.3.4.1. Market estimates and forecast, 2016 - 2028 (USD Million)
8.3.4.2. Market estimates and forecast, by product, 2016 - 2028 (USD Million)
8.3.4.3. Market estimates and forecast, by demography, 2016 - 2028 (USD Million)
8.3.4.4. Market estimates and forecast, by distribution channel, 2016 - 2028 (USD Million)
8.3.5. Russia
8.3.5.1. Market estimates and forecast, 2016 - 2028 (USD Million)
8.3.5.2. Market estimates and forecast, by product, 2016 - 2028 (USD Million)
8.3.5.3. Market estimates and forecast, by demography, 2016 - 2028 (USD Million)
8.3.5.4. Market estimates and forecast, by distribution channel, 2016 - 2028 (USD Million)
8.4. Asia Pacific
8.4.1. Market estimates and forecast, 2016 - 2028 (USD Million)
8.4.1.1. Market estimates and forecast, by product, 2016 - 2028 (USD Million)
8.4.1.2. Market estimates and forecast, by demography, 2016 - 2028 (USD Million)
8.4.1.3. Market estimates and forecast, by distribution channel, 2016 - 2028 (USD Million)
8.4.2. China
8.4.2.1. Market estimates and forecast, 2016 - 2028 (USD Million)
8.4.2.2. Market estimates and forecast, by product, 2016 - 2028 (USD Million)
8.4.2.3. Market estimates and forecast, by demography, 2016 - 2028 (USD Million)
8.4.2.4. Market estimates and forecast, by distribution channel, 2016 - 2028 (USD Million)
8.4.3. India
8.4.3.1. Market estimates and forecast, 2016 - 2028 (USD Million)
8.4.3.2. Market estimates and forecast, by product, 2016 - 2028 (USD Million)
8.4.3.3. Market estimates and forecast, by demography, 2016 - 2028 (USD Million)
8.4.3.4. Market estimates and forecast, by distribution channel, 2016 - 2028 (USD Million)
8.4.4. Singapore
8.4.4.1. Market estimates and forecast, 2016 - 2028 (USD Million)
8.4.4.2. Market estimates and forecast, by product, 2016 - 2028 (USD Million)
8.4.4.3. Market estimates and forecast, by demography, 2016 - 2028 (USD Million)
8.4.4.4. Market estimates and forecast, by distribution channel, 2016 - 2028 (USD Million)
8.4.5. Malaysia
8.4.5.1. Market estimates and forecast, 2016 - 2028 (USD Million)
8.4.5.2. Market estimates and forecast, by product, 2016 - 2028 (USD Million)
8.4.5.3. Market estimates and forecast, by demography, 2016 - 2028 (USD Million)
8.4.5.4. Market estimates and forecast, by distribution channel, 2016 - 2028 (USD Million)
8.4.6. Indonesia
8.4.6.1. Market estimates and forecast, 2016 - 2028 (USD Million)
8.4.6.2. Market estimates and forecast, by product, 2016 - 2028 (USD Million)
8.4.6.3. Market estimates and forecast, by demography, 2016 - 2028 (USD Million)
8.4.6.4. Market estimates and forecast, by distribution channel, 2016 - 2028 (USD Million)
8.5. Central & South America
8.5.1. Market estimates and forecast, 2016 - 2028 (USD Million)
8.5.1.1. Market estimates and forecast, by product, 2016 - 2028 (USD Million)
8.5.1.2. Market estimates and forecast, by demography, 2016 - 2028 (USD Million)
8.5.1.3. Market estimates and forecast, by distribution channel, 2016 - 2028 (USD Million)
8.5.2. Brazil
8.5.2.1. Market estimates and forecast, 2016 - 2028 (USD Million)
8.5.2.2. Market estimates and forecast, by product, 2016 - 2028 (USD Million)
8.5.2.3. Market estimates and forecast, by demography, 2016 - 2028 (USD Million)
8.5.2.4. Market estimates and forecast, by distribution channel, 2016 - 2028 (USD Million)
8.6. Middle East & Africa
8.6.1. Market estimates and forecast, 2016 - 2028 (USD Million)
8.6.1.1. Market estimates and forecast, by product, 2016 - 2028 (USD Million)
8.6.1.2. Market estimates and forecast, by demography, 2016 - 2028 (USD Million)
8.6.1.3. Market estimates and forecast, by distribution channel, 2016 - 2028 (USD Million)
8.6.2. Saudi Arabia
8.6.2.1. Market estimates and forecast, 2016 - 2028 (USD Million)
8.6.2.2. Market estimates and forecast, by product, 2016 - 2028 (USD Million)
8.6.2.3. Market estimates and forecast, by demography, 2016 - 2028 (USD Million)
8.6.2.4. Market estimates and forecast, by distribution channel, 2016 - 2028 (USD Million)
Chapter 9. Competitive Analysis
9.1. Key global players, recent developments & their impact on the industry
9.2. Key Company/Competition Categorization (Key innovators, Market leaders, Emerging players)
9.3. Vendor Landscape
9.3.1. Key company market share analysis, 2020
Chapter 10. Company Profiles
10.1. Procter & Gamble (P&G)
10.1.1. Company Overview
10.1.2. Financial Performance
10.1.3. Product Benchmarking
10.1.4. Strategic Initiatives
10.2. Unilever
10.2.1. Company Overview
10.2.2. Financial Performance
10.2.3. Product Benchmarking
10.2.4. Strategic Initiatives
10.3. L'Oreal S.A.
10.3.1. Company Overview
10.3.2. Financial Performance
10.3.3. Type Benchmarking
10.3.4. Strategic Initiatives
10.4. Johnson & Johnson Services, Inc.
10.4.1. Company Overview
10.4.2. Financial Performance
10.4.3. Product Benchmarking
10.4.4. Strategic Initiatives
10.5. Beiersdorf AG
10.5.1. Company Overview
10.5.2. Financial Performance
10.5.3. Product Benchmarking
10.5.4. Strategic Initiatives
10.6. The Estee Lauder Companies Inc
10.6.1. Company Overview
10.6.2. Financial Performance
10.6.3. Product Benchmarking
10.6.4. Strategic Initiatives
10.7. Aveda Corporation
10.7.1. Company Overview
10.7.2. Financial Performance
10.7.3. Product Benchmarking
10.7.4. Strategic Initiatives
10.8. Alcora Corporation
10.8.1. Company Overview
10.8.2. Financial Performance
10.8.3. Product Benchmarking
10.8.4. Strategic Initiatives
10.9. Kao Corporation
10.9.1. Company Overview
10.9.2. Financial Performance
10.9.3. Product Benchmarking
10.9.4. Strategic Initiatives
10.10. OUAI
10.10.1. Company Overview
10.10.2. Financial Performance
10.10.3. Product Benchmarking
10.10.4. Strategic Initiatives
10.11. John Masters Organics
10.11.1. Company Overview
10.11.2. Financial Performance
10.11.3. Product Benchmarking
10.11.4. Strategic Initiatives
10.12. Briogeo
10.12.1. Company Overview
10.12.2. Financial Performance
10.12.3. Product Benchmarking
10.12.4. Strategic Initiatives
10.13. Living Proof
10.13.1. Company Overview
10.13.2. Financial Performance
10.13.3. Product Benchmarking
10.13.4. Strategic Initiatives
LIST OF TABLES
1. Premium hair care market - Driving factor market analysis
2. Premium hair care market - Restraint factor market analysis
3. Global premium shampoo market estimates and forecast, 2016 - 2028 (USD Million)
4. Global premium dry shampoo market estimates and forecast, 2016 - 2028 (USD Million)
5. Global premium hair color market estimates and forecast, 2016 - 2028 (USD Million)
6. Global premium conditioner market estimates and forecast, 2016 - 2028 (USD Million)
7. Global Premium hair styling products market estimates and forecast, 2016 - 2028 (USD Million)
8. Global premium hair serum market estimates and forecast, 2016 - 2028 (USD Million)
9. Global premium mousse market estimates and forecast, 2016 - 2028 (USD Million)
10. Global premium hair spray market estimates and forecast, 2016 - 2028 (USD Million)
11. Other premium hair styling products market estimates and forecast, 2016 - 2028 (USD Million)
12. Global premium hair oil market estimates and forecast, 2016 - 2028 (USD Million)
13. Other premium hair care products market estimates and forecast, 2016 - 2028 (USD Million)
14. Global premium hair care market estimates and forecast, for men, 2016 - 2028 (USD Million)
15. Global premium hair care market estimates and forecast, for women, 2016 - 2028 (USD Million)
16. Global premium hair care market estimates and forecast, for children, 2016 - 2028 (USD Million)
17. North America premium hair care market estimates and forecast, 2016 - 2028 (USD Million)
18. North America premium hair care market estimates and forecast, by product, 2016 - 2028 (USD Million)
19. North America premium hair care market estimates and forecast, by demography, 2016 - 2028 (USD Million)
20. North America premium hair care market estimates and forecast, through distribution channel, 2016 - 2028 (USD Million)
21. The U.S. premium hair care market estimates and forecast, 2016 - 2028 (USD Million)
22. The U.S. premium hair care market estimates and forecast, by product, 2016 - 2028 (USD Million)
23. The U.S. premium hair care market estimates and forecast, by demography, 2016 - 2028 (USD Million)
24. The U.S. premium hair care market estimates and forecast, through distribution channel, 2016 - 2028 (USD Million)
25. Europe premium hair care market estimates and forecast, 2016 - 2028 (USD Million)
26. Europe premium hair care market estimates and forecast, by product, 2016 - 2027 (USD Million)
27. Europe premium hair care market estimates and forecast, by demography, 2016 - 2028 (USD Million)
28. Europe premium hair care market estimates and forecast, through distribution channel, 2016 - 2028 (USD Million)
29. The U.K. premium hair care market estimates and forecast, 2016 - 2028 (USD Million)
30. The U.K. premium hair care market estimates and forecast, by demography, 2016 - 2028 (USD Million)
31. The U.K. premium hair care market estimates and forecast, by product, 2016 - 2028 (USD Million)
32. The U.K. premium hair care market estimates and forecast, through distribution channel, 2016 - 2028 (USD Million)
33. France premium hair care market estimates and forecast, 2016 - 2028 (USD Million)
34. France premium hair care market estimates and forecast, by product, 2016 - 2028 (USD Million)
35. France premium hair care market estimates and forecast, by demography, 2016 - 2028 (USD Million)
36. France premium hair care market estimates and forecast, through distribution channel, 2016 - 2028 (USD Million)
37. Germany premium hair care market estimates and forecast, 2016 - 2028 (USD Million)
38. Germany premium hair care market estimates and forecast, by product, 2016 - 2028 (USD Million)
39. Germany premium hair care market estimates and forecast, by demography, 2016 - 2028 (USD Million)
40. Germany premium hair care market estimates and forecast, through distribution channel, 2016 - 2028 (USD Million)
41. Russia premium hair care market estimates and forecast, 2016 - 2028 (USD Million)
42. Russia premium hair care market estimates and forecast, by product, 2016 - 2028 (USD Million)
43. Russia premium hair care market estimates and forecast, by demography, 2016 - 2028 (USD Million)
44. Russia premium hair care market estimates and forecast, through distribution channel, 2016 - 2028 (USD Million)
45. Asia Pacific premium hair care market estimates and forecast, 2016 - 2028 (USD Million)
46. Asia Pacific premium hair care market estimates and forecast, by product, 2016 - 2028 (USD Million)
47. Asia Pacific premium hair care market estimates and forecast, by demography, 2016 - 2028 (USD Million)
48. Asia Pacific premium hair care market estimates and forecast, through distribution channel, 2016 - 2028 (USD Million)
49. China premium hair care market estimates and forecast, 2016 - 2028 (USD Million)
50. China premium hair care market estimates and forecast, by product, 2016 - 2028 (USD Million)
51. China premium hair care market estimates and forecast, by demography, 2016 - 2028 (USD Million)
52. China premium hair care market estimates and forecast, through distribution channel, 2016 - 2028 (USD Million)
53. India premium hair care market estimates and forecast, 2016 - 2028 (USD Million)
54. India premium hair care market estimates and forecast, by product, 2016 - 2028 (USD Million)
55. India premium hair care market estimates and forecast, by demography, 2016 - 2028 (USD Million)
56. India premium hair care market estimates and forecast, through distribution channel, 2016 - 2028 (USD Million)
57. Singapore premium hair care market estimates and forecast, 2016 - 2028 (USD Million)
58. Singapore premium hair care market estimates and forecast, by product, 2016 - 2028 (USD Million)
59. Singapore premium hair care market estimates and forecast, by demography, 2016 - 2028 (USD Million)
60. Singapore premium hair care market estimates and forecast, through distribution channel, 2016 - 2028 (USD Million)
61. Malaysia premium hair care market estimates and forecast, 2016 - 2028 (USD Million)
62. Malaysia premium hair care market estimates and forecast, by demography, 2016 - 2028 (USD Million)
63. Malaysia premium hair care market estimates and forecast, by product, 2016 - 2028 (USD Million)
64. Malaysia premium hair care market estimates and forecast, through distribution channel, 2016 - 2028 (USD Million)
65. Indonesia premium hair care market estimates and forecast, 2016 - 2028 (USD Million)
66. Indonesia premium hair care market estimates and forecast, by demography, 2016 - 2028 (USD Million)
67. Indonesia premium hair care market estimates and forecast, by product, 2016 - 2028 (USD Million)
68. Indonesia premium hair care market estimates and forecast, through distribution channel, 2016 - 2028 (USD Million)
69. Central & South America premium hair care market estimates and forecast, 2016 - 2028 (USD Million)
70. Central & South America premium hair care market estimates and forecast, by demography, 2016 - 2028 (USD Million)
71. Central & South America premium hair care market estimates and forecast, by product, 2016 - 2028 (USD Million)
72. Central & South America premium hair care market estimates and forecast, through distribution channel, 2016 - 2028 (USD Million)
73. Brazil premium hair care market estimates and forecast, 2016 - 2028 (USD Million)
74. Brazil premium hair care market estimates and forecast, by demography, 2016 - 2028 (USD Million)
75. Brazil premium hair care market estimates and forecast, by product, 2016 - 2028 (USD Million)
76. Brazil premium hair care market estimates and forecast, through distribution channel, 2016 - 2028 (USD Million)
77. Middle East & Africa premium hair care market estimates and forecast, 2016 - 2028 (USD Million)
78. Middle East & Africa premium hair care market estimates and forecast, by product, 2016 - 2028 (USD Million)
79. Middle east & Africa premium hair care market estimates and forecast, by demography, 2016 - 2028 (USD Million)
80. Middle east & Africa premium hair care market estimates and forecast, through distribution channel, 2016 - 2028 (USD Million)
81. Saudi Arabia premium hair care market estimates and forecast, 2016 - 2028 (USD Million)
82. Saudi Arabia premium hair care market estimates and forecast, by product, 2016 - 2028 (USD Million)
83. Saudi Arabia premium hair care market estimates and forecast, by demography, 2016 - 2028 (USD Million)
84. Saudi Arabia premium hair care market estimates and forecast, through distribution channel, 2016 - 2028 (USD Million)
List of Figures
1. Premium hair care market segmentation
2. Information procurement
3. Primary research pattern
4. Primary research approaches
5. Primary research process
6. Premium hair care market - Penetration & growth prospect mapping
7. Premium hair care market - Value chain analysis
8. U.S. E-Commerce Retail Sales as a Percentage of Total Sales
9. Premium hair care market: Porter's Five Forces Analysis
10. Premium hair care market - Roadmap
11. Premium hair care market: Product share (%) analysis, 2020 & 2028
12. Premium hair care market: Demography share (%) analysis, 2020 & 2028
13. Premium hair care market: Distribution channel share (%) analysis, 2020 & 2028
14. Premium hair care market: Regional share (%) analysis, 2020 & 2028 (USD Million)
15. Premium hair care market: Company market share (%) analysis, 2020
